Right When Buyers Need It.
PathFactory uses AI to deliver personalized content experiences for self-serve buyers, at scale, while capturing first-party engagement data that drives revenue.
See it in action Book a demo Trusted by the world's leading companies A Leader in AI-Powered Conversation Automation Recognized by Forrester as a Leader in the first-ever Wave for Conversation Automation Solutions (Q4 2025), PathFactory delivers adaptive, AI-driven buyer experiences powered by our content intelligence and ChatFactory’s signal-driven personalization.
Read the Forrester Wave™ Report Deploy Intelligent, Personalized Content Journeys Use our library of Experience Templates to instantly create personalized content destinations that keep buyers engaged.
Combine curated content playlists with an intelligent conversation agent that guides prospects forward and captures engagement at every step.
Let AI Personalize Everywhere.
Stop building hundreds of one-off pages.
PathFactory combines a single template with AI-driven intelligence to personalize content and CTAs by industry, account, and individual behavior.
Buyers get relevant experiences, and sales and marketing stay aligned around the same engagement data and signals.
Connect Every Engagement to Revenue Go beyond clicks and lead scores.
Capture buyer committee engagement across the full journey, from anonymous interactions to known visitors, and tie it directly to pipeline impact to see which campaigns drive growth.
ABM Win Target Accounts with Content Intelligence Enable sales and marketing to initiate and guide personalized buying experiences using content intelligence.
Deliver account-specific content hubs, tailored journeys, and real-time engagement insights that help sales focus on what matters most.
Explore Demand Gen Accelerate Demand with AI-Powered Journeys Convert leads faster with automated nurtures, event follow-up, and free-trial journeys powered by dynamic personalization and real-time engagement.
Explore Website Conversion Help Buyers Find the Answers Faster Create self-guided content experiences that organize your website into clear paths and provide real-time answers as questions arise.
Buyers can educate themselves, get to what matters faster, and reveal true buying intent along the way.
Explore PathFactory Experiences Create bingeable playlists, personalized hubs, and dynamic landing pages in minutes.
Power each experience with AI-driven recommendations that guide every visitor to their next best asset.
Learn More ChatFactory: AI Buying Agents PathFactory Intelligence AI Search Optimization “PathFactory is an essential part of the tech stack.
It helps shine a light on accounts that are in-market through one of the strongest intent signals: content engagement.” Raymon David Head of Web, Marketing Operations, Outbound, Qualification and Analytics Read customer story CRM Salesforce Sync detailed content engagement data to your CRM, giving sales the account-level intelligence they need to act decisively.
Marketing Automation Eloqua Enhance campaign orchestration by syncing PathFactory's journey data into Eloqua to build more sophisticated segments.
Hubspot Align your inbound efforts by sending detailed content engagement data to the HubSpot contact record for smarter lead scoring.
Marketo Supercharge your lead scoring and nurture programs by triggering campaigns based on true content engagement.
Pardot Arm your revenue teams with a complete prospect view by combining Pardot's automation with our deep content consumption data.
ABM & Intent 6sense Combine 6sense's intent data with our content intelligence to identify in-market accounts and deliver perfectly tailored content experiences.
Demandbase Leverage Demandbase's firmographic data to dynamically personalize content journeys for your highest-value target accounts.
Content Platforms Adobe Experience Manager Maintain perfect brand consistency by syncing key website elements like headers and footers directly into your content experiences.
Data & Analytics Adobe Experience Platform Enrich your unified customer profiles by sending detailed content engagement data from PathFactory directly into AEP.
Sales Engagement SalesLoft Turn content engagement into immediate sales action by sending real-time buying signals directly into a seller's SalesLoft workflow.
